Taylor Swift’s Eras Tour is the first tour to cross the billion-dollar mark, according to Pollstar’s 2023 year-end charts. Not only was Swift’s landmark Eras Tour the No. 1 tour both worldwide and in North America, but she also brought in a whopping $1.04 billion with 4.35 million tickets sold across 60 tour dates, the concert trade publication found.
Quick Read
- Eras Tour’s Billion-Dollar Milestone: Taylor Swift’s Eras Tour is the first tour to surpass the billion-dollar mark, with $1.04 billion earned from 4.35 million tickets across 60 dates.
- Pollstar’s Data Sources: Pollstar’s data, used to measure the tour’s success, includes box office reports, venue capacity, historical ticket sales, and other research from Nov. 17, 2022, to Nov. 15, 2023.
- Inflation Adjustment Unclear: It’s not specified if Pollstar adjusted past tour data for 2023 inflation in recognizing Swift’s achievement.
- Merchandise and Film Sales: Swift’s tour generated about $200 million in merch sales, and her concert film “Taylor Swift: The Eras Tour” made around $250 million, becoming the highest-grossing concert film ever.
- Projected Earnings for 2024: Pollstar anticipates the Eras Tour will again reach $1 billion in 2024, potentially bringing the total to over $2 billion.
- Global and North American Rankings: Swift’s tour topped both worldwide and North American charts, followed by artists like Beyoncé, Bruce Springsteen, Coldplay, and Harry Styles.
- Record-Breaking Concert Sales in 2023: The top 100 tours in 2023 saw a 46% increase in worldwide sales, earning $9.17 billion, and in North America, sales rose to $6.63 billion.
- Swift’s Other Accolades: Taylor Swift was named Time Magazine’s Person of the Year and the artist of the year by Apple Music. She was also Spotify’s most-streamed artist globally in 2023, surpassing Bad Bunny’s record.
- 2023: Year of Pop Music Dominance: The year marked significant achievements in the pop music industry, particularly for Taylor Swift.
The Associated Press has the story:
Taylor Swift’s Eras Tour is the first tour to gross over $1 Billion
Newslooks- LOS ANGELES (AP)
Taylor Swift’s Eras Tour is the first tour to cross the billion-dollar mark, according to Pollstar’s 2023 year-end charts. Not only was Swift’s landmark Eras Tour the No. 1 tour both worldwide and in North America, but she also brought in a whopping $1.04 billion with 4.35 million tickets sold across 60 tour dates, the concert trade publication found.
Pollstar data is pulled from box office reports, venue capacity estimates, historical Pollstar venue ticket sales data, and other undefined research, collected from Nov. 17, 2022 to Nov. 15, 2023.
Representatives for the publication did not immediately clarify if they adjusted past tour data to match 2023 inflation in naming Swift the first to break the billion-dollar threshold.
Pollstar also found that Swift brought in approximately $200 million in merch sales and her blockbuster film adaptation of the tour, “Taylor Swift: The Eras Tour,” has reportedly earned approximately $250 million in sales, making it the highest-grossing concert film of all time.
According to their estimates, Pollstar predicts a big 2024 for Swift as well. The magazine projects the Eras Tour will once again reach $1 billion within their eligibility window, meaning Swift is likely to bring in over $2 billion over the span of the tour.
Worldwide, Swift’s tour was followed by Beyoncé in second, Bruce Springsteen & The E Street Band in third, Coldplay in fourth, Harry Styles in fifth, and Morgan Wallen, Ed Sheeran, Pink, The Weeknd and Drake.
In North America, there was a similar top 10: Swift, followed by Beyoncé, Morgan Wallen, Drake, P!nk, Bruce Springsteen & The E Street Band, Ed Sheeran, George Strait, Karol G, and RBD.
Beyond the Swift of it all, 2023 was a landmark year for concert sales: worldwide, the top 100 tours of the year saw a 46% jump from last year, bringing in $9.17 billion compared to 2022’s $6.28 billion.
In North America, that number jumped from $4.77 billion last year to $6.63 billion.
Earlier this week, Swift was named Time Magazine’s Person of the Year. Last month, Apple Music named her its artist of the year; Spotify revealed she was 2023’s most-streamed artist globally, raking in more than 26.1 billion streams since Jan. 1 and beating Bad Bunny’s three-year record.
Consider 2023 a year of incredible pop music dominance — (Taylor’s Version.)
